{"id":41802,"date":"2026-06-05T17:22:00","date_gmt":"2026-06-05T17:22:00","guid":{"rendered":"https:\/\/planasa.com\/?p=41802"},"modified":"2026-06-29T17:52:32","modified_gmt":"2026-06-29T17:52:32","slug":"planasa-primer-meet-greet-watsonville","status":"publish","type":"post","link":"https:\/\/planasa.com\/es\/planasa-primer-meet-greet-watsonville\/","title":{"rendered":"Planasa celebra con \u00e9xito su primer Meet & Greet en Watsonville, California"},"content":{"rendered":"[vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb scene_position=\u00bbcenter\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb row_border_radius=\u00bbnone\u00bb row_border_radius_applies=\u00bbbg\u00bb row_position_desktop=\u00bbdefault\u00bb row_position_tablet=\u00bbinherit\u00bb row_position_phone=\u00bbinherit\u00bb overflow=\u00bbvisible\u00bb overlay_strength=\u00bb0.3″ gradient_direction=\u00bbleft_to_right\u00bb shape_divider_position=\u00bbbottom\u00bb bg_image_animation=\u00bbnone\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb flex_gap_desktop=\u00bb10px\u00bb column_element_direction_desktop=\u00bbdefault\u00bb column_element_spacing=\u00bbdefault\u00bb desktop_text_alignment=\u00bbdefault\u00bb tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ column_backdrop_filter=\u00bbnone\u00bb column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb column_position=\u00bbdefault\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3″ width=\u00bb1\/1″ tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][vc_column_text css=\u00bb\u00bb text_direction=\u00bbdefault\u00bb]\n

Tras la gran acogida de las dos primeras ediciones en Europa, el evento reuni\u00f3 a m\u00e1s de 50 asistentes, entre expedidores, retailers y productores de Estados Unidos, M\u00e9xico e incluso Espa\u00f1a.<\/em><\/h2>\n[\/vc_column_text][vc_column_text css=\u00bb\u00bb text_direction=\u00bbdefault\u00bb]Tras dos exitosas ediciones en Europa, Planasa organiz\u00f3 su primer evento Meet & Greet en Estados Unidos en sus instalaciones de Watsonville, California, marcando un importante hito para la expansi\u00f3n de la compa\u00f1\u00eda y su presencia estrat\u00e9gica en Norteam\u00e9rica.<\/p>\n

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El evento represent\u00f3 tambi\u00e9n un logro \u00fanico dentro del sector, al convertirse en la primera ocasi\u00f3n en la que una empresa de breeding logra reunir en un mismo encuentro a comercialiadores, retailers y productores de distintos puntos de Estados Unidos, M\u00e9xico e incluso Espa\u00f1a.<\/p>\n

M\u00e1s de 50 participantes asistieron al evento, participando en catas a ciegas de variedades de las cuatro categor\u00edas de berries \u2014fresa, ar\u00e1ndano, frambuesa y mora\u2014 y realizando una visita en profundidad al prometedor programa de mejora gen\u00e9tica de fresa de Planasa. El porfolio presentado demostr\u00f3 la capacidad de la compa\u00f1\u00eda para ofrecer variedades de alta calidad adaptadas a diferentes zonas de producci\u00f3n, incluyendo Santa Maria y Oxnard en California, Baja California, el centro de M\u00e9xico e incluso Canad\u00e1.<\/p>\n

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El Meet & Greet ofreci\u00f3 una valiosa plataforma para el networking, el intercambio de conocimiento y el fortalecimiento de relaciones a lo largo de toda la cadena de suministro. Los asistentes mostraron un gran entusiasmo tanto por la calidad de las variedades presentadas como por la oportunidad de conectar con otros profesionales del sector en un entorno tan colaborativo.<\/p>\n

\u201cEste evento refleja el compromiso de Planasa con la innovaci\u00f3n y con la creaci\u00f3n de relaciones s\u00f3lidas dentro de la industria\u201d<\/strong>, afirm\u00f3 Michael Brinkmann, CEO de la compa\u00f1\u00eda. \u201cEstamos orgullosos de reunir a actores clave de diferentes regiones para compartir conocimientos y explorar juntos el futuro de la producci\u00f3n de fresa\u201d.<\/strong><\/p>\n

La positiva acogida del evento refuerza la posici\u00f3n de Planasa como l\u00edder global en mejora gen\u00e9tica y viveros de frutos rojos, as\u00ed como su creciente presencia en el mercado norteamericano.<\/p>\n

\"\" \"\"[\/vc_column_text][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"

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